Cookie Policy
Last updated: April 4, 2025
This Cookie Policy explains how Totem Marketing, owned by Spedicati Stefano and Michele Ongarato, uses cookies and similar technologies on its website [www.totemmarketing.it].
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, smartphone) when you visit a website. They are widely used to make websites function properly, enhance user experience, and provide analytical or marketing data to site owners.
Cookies may be:
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First-party cookies: placed directly by this website.
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Third-party cookies: set by third-party services integrated into the site (e.g., Google, Facebook).
Cookies can also be classified by purpose:
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Technical cookies: essential for the website’s operation.
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Analytical cookies: used for statistical purposes, often anonymized.
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Profiling cookies: used to track user behavior for marketing and advertising.
2. Types of Cookies Used
a) Strictly Necessary (Technical) Cookies
These cookies are essential for navigation and use of the website’s features (e.g., login sessions, language preferences).
Legal basis: Legitimate interest (site functionality)
Consent required: No
b) Analytical Cookies
These cookies help us understand how visitors interact with the site (pages visited, bounce rates, etc.). When possible, we use anonymized versions.
Examples:
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Google Analytics (IP anonymization enabled)
Legal basis: Consent (when not anonymized)
Consent required: Yes (if personal data is processed)
c) Marketing and Profiling Cookies
These cookies are used to deliver personalized ads and track user behavior across websites.
Examples:
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Facebook Pixel
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Google Ads Remarketing
Legal basis: Consent
Consent required: Yes
3. Cookie Management
Upon first visit to the site, a banner allows you to:
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Accept all cookies
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Reject non-essential cookies
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Customize preferences
You can change your cookie settings at any time by accessing the Cookie Preferences section available on the site footer.
Additionally, you may disable or delete cookies through your browser settings:
4. Third-Party Services and Tools
This website may use third-party services that install cookies independently. These may include:
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Google Analytics
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Facebook Pixel
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YouTube or Vimeo (embedded videos)
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Mailchimp or MailUp (email tracking)
Each provider acts as an independent data controller for the data collected through their cookies. For further details, please refer to their respective privacy policies.
5. Data Transfers Outside the EU
Some cookies may involve the transfer of personal data to countries outside the European Economic Area (EEA), such as the United States. In these cases, the transfer is carried out in compliance with applicable data protection laws, including the use of Standard Contractual Clauses (SCCs) or other safeguards.
6. Contact
For more information about this Cookie Policy or to exercise your data protection rights, you may contact:
Totem Marketing
Owners: Spedicati Stefano and Michele Ongarato
Email: [Insert contact email]
PEC: [Insert PEC if applicable]